This is a low volume business due to the niche it is serving and non cross contamination. Therefore I understand and completely agree with their pricing. The dairy free option is also outstanding. Cupcakes that aren't even gluten free are $6 at bakeries in WNY. To me my health and time are worth the money plus I appreciate her efforts to offer fresh products. To rate based upon price shows me that those rating have not had much experience purchasing at bakeries at all.